Styled coastal living room looking out to the ocean
South East Queensland · Regional NSW

Homes that sell faster. Rentals that book better.

Property styling, staging and short-stay setup — from someone who owns and runs seven short-term rentals herself.

Book a styling consult

Most stylists have never had to make a booking calendar work.

I have. I've owned and operated seven short-term rental properties across Queensland and New South Wales, and everything I know about what makes a property perform — what guests photograph, what earns the five-star review, what quietly kills your occupancy — I learned by running them myself.

That's what I bring to your property. Not decoration. A property set up to earn.

What I do

Pricing published, not quoted on request

Short-stay setup

Turnkey styling and fit-out for Airbnb and holiday lets. Floor plan, sourcing, purchasing, delivery, assembly, styling, guest inventory — and ready for the photographer.

From $4,500

Pre-sale staging

Furniture, styling and photography prep so your property leads the market instead of following it. Installed, styled, and collected at the end of the campaign.

Styling from $3,000

Styling consult

Two hours on site, room by room, and a written action plan you can act on yourself. What to keep, what to move, what to buy, what to leave alone.

$450 — credited back

Renovation and project consulting also available at $1,500 per day — for owners deciding whether the renovation is the right one at all.

Recent work

Every property here is one I own and run myself. I don't ask clients to trust styling decisions I haven't personally lived with — through the bookings, the reviews, the wear and tear, and the quiet business of finding out what actually works.

Navy master bedroom with glass pendants
Master suite with sitting area

Navy & Ivory

Family home · Full styling

Deep navy against ivory and silver. Colour used with conviction — dark walls make a room feel considered rather than small, provided everything in it earns its place.

Palette
Outdoor kitchen and dining

Light & Concrete

Architectural home · Full styling

An architectural family home styled inside and out. The garden rooms do as much work as the interiors — which, in Queensland, is exactly as it should be.

Palette
Marble island kitchen

Marble & Cream

Traditional home · Full styling

Marble, cream and silver. A traditional home given a lighter, softer register without stripping out the character that made it worth keeping.

Palette
Living room with ocean outlook
Master bedroom with balcony outlook

Coastal Calm

Holiday apartment · Short-stay setup

A coastal apartment set up end to end for holiday letting. Light, calm, and built around the one thing guests actually book on — the view.

Palette

Stripe & Driftwood

Two short stays · Setup & styling

Two short stays, two coastlines. Both dressed to book — navy and stripe on one, soft grey and driftwood on the other.

Palette
Styled interior
About

I've been on your side of this.

I'm Julie Kerin. I run HB Projects and Consulting out of Toowoomba, and I came to property styling the long way around.

I spent 22 years building and running a recruitment and training business here. Alongside it, I bought property — renovated it, styled it, and eventually put seven properties to work as short-term rentals across Queensland and New South Wales. I still own and operate them today.

That last part is the bit that matters. I've sat with a booking calendar that wasn't filling. I've read the review that mentions the uncomfortable mattress. I've learned, expensively, which renovations return money and which ones simply feel good.

So when I style a property, I'm not decorating it. I'm setting it up to perform — to book, to sell, to earn. That's a different job, and it takes a different eye.

Enquire

Tell me about your property

Whether you're listing to sell or listing to let, the first conversation costs nothing. I'll come back to you within two business days.

Send an enquiry
Based in Toowoomba · Servicing the Darling Downs and South East Queensland — Central Coast and regional NSW by arrangement